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Insights

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  • 4 Book Design Principles That Can Destroy Your Marketing Message if Not Executed Correctly If you’re thinking about publishing a book, make sure you know the ways it could easily be sabotaged by poor design, and how to avoid them.
    Date: 10/25/2021 Category: Brand Development | Books and Guides
  • What a Soda Can Allegory Teaches About the Number One Mistake in Rebranding It’s story time, boys and girls.
    Date: 10/25/2021 Category: Brand Development | General
  • The Key to Optimizing Your Marketing if You Don’t Know Where to Start Focus on what you’re good at.
    Date: 10/25/2021 Category: Direct Mail | Brand Development
  • The Secret Power of Positioning How one key marketing element holds the power to drastically change how your market looks at you.
    Date: 10/25/2021 Category: Brand Development | General
  • What My Demon-Possessed Washing Machine Taught Me About Panic-Management Sometimes life throws you lemons, other times it floods your basement.
    Date: 07/18/2021 Category: General
  • Dealing with the Undercurrent of Overwhelm You Feel Everyone’s felt it — you get loads of new information and ideas, now you don’t know where to start.
    Date: 07/15/2021 Category: General
  • 5 Easy Steps to Achieve Work-Life Balance Spoiler alert: You can’t. Achieving work-life balance is a load of BS. Don’t read this article if you’re actually looking for the steps to achieve it.
    Date: 07/13/2021 Category: General
  • How 100+ Failed Job Applications Showed Me the New Lows in Human Effort The bar is getting lower and lower to qualify as “average” these days. That makes it easier and easier to be above average — as long as you stay alert.
    Date: 07/08/2021 Category: Brand Development | General
  • Life is Just a Big Marketing Campaign I’m about to summarize everything all your fancy marketing books have to say into one analogy.
    Date: 07/06/2021 Category: All-In-One Marketing Packages | Attorney Marketing Packages | General
  • The Three Key Principles to Attract the Audience you Want (and Repel the Rest) Attracting an audience is easier said than done, but these 3 key marketing principles will help you enhance your market by narrowing it to a group that will actually listen to what you have to say — and get rid of the ones who won’t.
    Date: 07/06/2021 Category: Brand Development
  • The Art of Pissing Off your Clients Sometimes, pissing people off is the only way you really get anything done, even if you look like an idiot in the process.
    Date: 07/06/2021 Category: General
  • Why You Need to Start Understanding the Difference Between Marketing and Selling One just makes you popular — while the other actually makes you money.
    Date: 07/05/2021 Category: Direct Mail | All-In-One Marketing Packages
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If you have a marketing or design project in mind, and want to know how we can help, contact us today to discuss your idea and decide on the best next step.
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